Press Release: PAREX USA ANNOUNCES MERKRETE BURST

ParexUSA
Media Inquiries Contact:
Carie Yaka, Marketing Communications Manager
714.333.3220
Carie.Yaka@ParexUSA.com

FOR IMMEDIATE RELEASE:

 

PAREX USA ANNOUNCES MERKRETE BURST

Add-a-Pack Accelerator Additive for Portland Cement Based Mortars and Grouts

 

Anaheim, CA — March 01, 2011 - Parex USA, Inc. the parent company of leading building material brands; Merkrete, Parex, LaHabra , El Rey Stucco, and Teifs today announced the launch of Burst, an add-a-pack accelerator additive for portland cement mortars.


Burst is a powerful additive accelerant used to give portland cement products a "burst" of energy for faster setting times. It can be used to help speed up work times in most any portland cement mortar such as mud beds, masonry mortars, underlayments, thin sets and grouts.


The Advantages of Using Burst: Accelerates set times for cement based products. Handy and easy to use. Does not impede mortar attributes. Minimal effect to color of grouts. Eliminates the need for Rapid-set SKU's. Excellent for repair work


"We are very excited by the introduction of Burst into the market," said Luciano Tavares, Brand Manager for Merkrete. "Burst is the first product of its kind in our industry. We have received an overwhelming response in the field and we are confident that Burst will be a welcome tool in the tile setting industry."


For more information regarding Burst and other innovative products from Merkrete visit www.merkrete.com.

 

 

About Parex USA

Parex USA, Inc., a California Corporation, is a subsidiary of the ParexGroup, one of the world's leading manufacturers of specialty chemicals and ready-to-use mortars for the construction industry. With 64 manufacturing sites and 9 R&D centers in 22 countries, the ParexGroup employs more than 3,700 industry professionals who are the cornerstone of this thriving global organization. To learn more about Parex USA, Inc., please visit www.parexusa.com.

 

 

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